property logo

How To Run a Property Management Company

Run a Business

In this article, we’ll start by discussing the key day-to-day operational tasks you must perform to run a successful property management business. Then we will go through ways to make your business run more efficiently.

 

Day-to-Day Operational Tasks for a Property Management Firm

No matter the type of property management business you have, there are some basic operational tasks that you will need to complete on a regular basis. These tasks include:

  • Inspecting properties and units
  • Conducting repairs and maintenance
  • Collecting rent
  • Evicting tenants
  • Dealing with tenant complaints
  • Enforcing rules and regulations
  • Maintaining records

While some of these tasks may be performed by employees, it is ultimately the responsibility of the property management company owner to ensure that they are completed in a timely and effective manner. 

Receiving and Processing Payments 

Another important aspect of running your business is getting paid on time and in full. There are a few different ways to receive and process payments, but the most common are invoicing and credit cards. 

Managing Client Relationships 

The key to any successful business is good client relationships. Managing client relationships is especially important as you want to make sure that they are happy and satisfied with your offerings. This will make them more likely to refer your company to others and to come back to you in the future. There are a few different ways to manage client relationships, but the most common is to keep in touch with them regularly and send them updates via their preferred communication method.

 

Improve Your Property Management Company’s Inefficiencies

Use the following tips and strategies to make your property management business more efficient:

Use technology to your advantage: There are many different software programs that can help you with various aspects of your business, from accounting to marketing. Utilizing these tools can help you save time and money.

Outsource when possible: If there are certain tasks that you do not have the time or expertise to handle, consider outsourcing them to a professional. This can help you focus on the tasks that are most important to your business.

Create systems and procedures: Having well-documented systems and procedures in place will make it easier for you and your employees to complete tasks quickly and efficiently.

Hire the right employees: It is important to hire employees who are skilled and experienced in the property management industry. This will help ensure that they are able to complete tasks quickly and effectively.

Invest in training: Providing your employees with adequate training will help them be more efficient in their jobs. This can save you time and money in the long run.

By following these tips, you can improve the efficiency of your property management business and make it more successful.

 

Systems & Processes

One of the best ways to make your property management business more efficient is to develop and/or automate as many systems and processes as possible. By doing this, you can save time and money.

The following property management business processes can be systematized: 

  • Inspections
  • Maintenance
  • Rent collection
  • Evictions
  • Dealing with tenant complaints
  • Enforcing rules and regulations
  • Maintaining records

By automating or systematizing these processes, you can save time and money. In addition, your employees will be able to focus on more important tasks. 

 

Delegate & Outsource

Another way to make your property management business more efficient is to delegate and/or outsource tasks.

There are a number of different tasks you can delegate or outsource, including:

  • Administrative tasks
  • Marketing and advertising
  • Customer service
  • Bookkeeping and accounting
  • Web development

By delegating and outsourcing these tasks, you will free up time to focus on driving sales, which is key to growing your property management company.

You can find professionals to perform these tasks and more on websites like Upwork and Fiverr. Test workers on those sites with small projects before hiring them for bigger ones.

 

Time Management

When it comes to running a successful property management business, one of the most important things is time management.

There are a number of different ways to manage your time effectively, including:

  • Create task lists/to-do list
  • Use time blocking (blocking out time of your schedule to focus on critical tasks)
  • Prioritization (prioritizing business building projects over day-to-day operational tasks)

In order to be successful, you need to learn how to balance the important tasks with the less important ones. You also need to learn how to say no to certain tasks in order to focus on the ones that are most important.

The key to time management in the property management business is to be organized and focused. By using the techniques mentioned above, you can effectively manage your time and grow your business.

 

Tools, Technology and Resources

There are a number of different tools, technologies, and resources that can help property management businesses improve their efficiencies, including:

  • Marketing automation tools (email marketing, etc.)
  • Accounting software/automated billing and invoicing
  • Customer Relationship Management (CRM) software

Consider using these tools if they can help your business. Also, creating custom software could possibly allow you to perform even better and give you competitive advantage. If a customized piece of software could benefit your property management business, consult with an IT professional or software developer.

 

Set & Track Goals

One of the best ways to make your property management business more successful is to set and track goals. Without business goals, it’s difficult to measure your progress or know what you need to do to improve your business.

There are a number of different ways to set and track goals, including:

  • SMART goals (SMART stands for Specific, Measurable, Achievable, Relevant, and Time-bound)
  • Progress tracking charts (creating graphs that show your progress made towards specific goals)
  • Creating a property management business plan

By using one or more of these methods, you can set and track realistic goals for your business. This will help you stay on track and achieve your desired results.

 

Networking

In order to maximize your success, consider networking with other professionals both inside and outside the property management business. By doing this, you can learn from their experiences, get advice, and make connections that can help your business.

There are a number of different ways to network with other professionals, including:

  • Attending industry events
  • Networking events
  • Networking online
  • Joining professional associations
  • Attending trade shows

 

Pricing Your Offerings

One of the most important things to consider when pricing your property management offerings is how much you need to charge in order to make a profit. You also need to consider how much your competitors are charging for similar offerings.

Another thing to consider when pricing your services is how much value your offerings provide. By understanding the value of your offerings, you can justify charging more for them.

Finally, you need to find the right balance between price and demand. If you charge too much, you may lose potential clients. However, if you charge too little, you may not be able to cover the costs of running your business.

 

Targeting the Right Clients

In order to be successful in the property management business, you need to target the right clients. By targeting the right clients, you can increase your chances of making a sale and ideally serve clients who value your offerings more and/or are easier to serve.

There are a number of different ways to target the right clients, including:

  • Segmenting your market
  • Understanding your ideal client
  • Developing a positioning statement
  • Creating a buyer persona

 

Summary

In order to run a successful property management company, it is important to be organized and focused. By using the techniques mentioned above, business owners can manage their time effectively and grow their business. 

With the right tools, processes, resources, and incoming clients, you can successfully run a property management business. By following the tips in this article, you can set your business up for success.

 

Other Helpful Articles

How To Best Manage a Property Management Company